Leveraging your talents
If you have a small business the chances are you do it all yourself - accounts, admin, sales, purchasing, marketing, dealing with suppliers and debts and everything! How much of your time do you spend doing what you are really good at?
Of course, your business needs all these things doing, but wouldn't it be much better if you could spend your time doing what you love and what you find easy? I struggled to justify getting someone to help me with administration - I didn't think I could afford to pay someone. Then I finally took the plunge - and wondered why I hadn't done it before.
I'm very good at writing - in one hour I can earn about ten times what I pay my assistant. It's better that I spend my time doing what I do best and my assistant does the administration that used to take over my life.
What has this got to do with readability? A good question - my assistant makes sure I deliver much more copy to more clients and my mission to make the copy that everyone reads more accessible takes a tiny step forwards!
What are you talents? Are you making the most of them and what sort of help would help you to achieve your mission? If you need help with written material then you know where to find it!
Labels: Leverage, Readability, Talent, Writing
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